Interbike always serves a product launching platform for next year’s most innovative products. We saw some awesome stuff this year. I’ve listed just a few below, and over the coming days we’ll feature some of the best new products one at a time.

Wilier - Cento Uno
Bellwether - Brilliant new line for 2009
Cervelo - [...]

Tags: bellwether, design, Fun, interbike, sram, wilier, zipp

Interbike was a great success this year. For those of you who aren’t aware of the event, Interbike is the largest bicycle trade event in North America. It is one of the most important events of the year for retailers, manufacturers, and and other industry folks. Over 1,000 brands are represented and [...]

Tags: bellwether, business, cadence, cycling, design, europe, interbike, profile design, Sponsor, sponsors, suunto, wilier

Tags: scotland, video

Hey sports fans. Not sure if you noticed, but we have a logo now. It’s at the top of the blog. We made the logo in Photoshop. We wanted a logo to symbolize the globe trotting journey that we call 10 Degrees Latitude. We are still working it; and you can expect to see new [...]

Tags: blog, design, Fun, logo, photos, web

Tags: highlight, video

The concept that we call “10 Degrees of Latitude” is one year old today. Hard to believe that one year ago Adam and I brainstormed this idea. The untold story about 10DL is that it was actually Adam’s wife (Amy Hazlett) who came up with the actual name. Adam came up with the idea to [...]

Tags: barracuda, bellwether, best western, cadence, cycling, design, europe, legacy, nutrition, profile design, sram, suunto, vetta, wilier, zipp