Sep
30
2008
Interbike was a great success this year. For those of you who aren’t aware of the event, Interbike is the largest bicycle trade event in North America. It is one of the most important events of the year for retailers, manufacturers, and and other industry folks. Over 1,000 brands are represented and [...]
Tags: bellwether, business, cadence, cycling, design, europe, interbike, profile design, Sponsor, sponsors, suunto, wilier
Sep
09
2008
The concept that we call “10 Degrees of Latitude” is one year old today. Hard to believe that one year ago Adam and I brainstormed this idea. The untold story about 10DL is that it was actually Adam’s wife (Amy Hazlett) who came up with the actual name. Adam came up with the idea to [...]
Tags: barracuda, bellwether, best western, cadence, cycling, design, europe, legacy, nutrition, profile design, sram, suunto, vetta, wilier, zipp
Jul
20
2008
Today we completed our adventure to traverse 10 Degrees of Latitude under human power on the continent of Europe. Just 6 more continents to go.
Ride stats today
129 miles
Fins to South Paris; completing 10 Degrees Latitude
Our most gorgeous bike day yet, a suitable end to an amazing journey
0 sheep, 5 buguettes, 2 barets
2 huge smiles and [...]
Tags: achievement, cadence, coach, continents, cycling, design, english channel, europe, finished, logo, ocean, profile design, Sponsor, sponsors, swimming, travel
Nov
29
2007
Another exciting commitment came from Bellwether Clothing. Bellwether is a separate entity under the same parent company as Profile Design. They produce high end, technically advanced performance apparel. These two companies fall right in line with our goal to build relationships with highly-innovative, market-leading and fast-growing companies.
These guys make everything you need to outfit [...]
Tags: barry white, bellwether, design, profile design, Sponsor, sponsors
Nov
29
2007
This is huge. HUGE!
We’re excited to announce a great commitment of support from a cycling industry heavyweight. Profile Design has jumped on board and we couldn’t be happier. Even if you only have a cursory knowledge of the cycling industry, you no doubt have seen Profile Design products in action. [...]
Tags: barry white, bellwether, cycling, design, interbike, logo, Press, profile design, Sponsor