Archive for the tag 'wilier'

Dec 03 2008

Video about Wilier’s Centro Uno

Published by adam under Sponsor

10 Degrees Latitude is proud of our ongoing relationship with Wilier.  The frame maker is historic in Europe and is growing in the US.  We met with them at Interbike. They are excited about 10DL, and we are excited about Wilier’s momentum. They’ve put together a strong product offering for 2009, and we’ve been trying [...]

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Oct 29 2008

Swimming in the Ocean at Night

Published by neal under Training

Last night I swam in black glass. We jumped into the San Francisco Bay ocean water after dark. It was so darn peaceful as the light of the Ghirardelli Chocholate Factory shone across the black glassy water. These are the nights that can make any workday worth living. It was a wonderful cold water training swim. My [...]

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Oct 12 2008

Sponsor Update: Wilier rolls out the “Cento Uno”

Published by neal under Misc.

On the last day of the Interbike show we sat down with Wilier, who sponsors 10 Degrees Latitude with their innovative cycle frames.  As with all the best cycle frames, Wilier comes from Italy. The top pro riding team in Italy (Team Lampre) rides Wilier during pro races and during the Tour de France.
Gianmarco [...]

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Sep 30 2008

Best of Interbike

Published by adam under Misc.

Interbike always serves a product launching platform for next year’s most innovative products. We saw some awesome stuff this year. I’ve listed just a few below, and over the coming days we’ll feature some of the best new products one at a time.

Wilier – Cento Uno
Bellwether – Brilliant new line for 2009
Cervelo – [...]

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Sep 30 2008

Report from Interbike

Published by adam under Event, Sponsor

Interbike was a great success this year. For those of you who aren’t aware of the event, Interbike is the largest bicycle trade event in North America. It is one of the most important events of the year for retailers, manufacturers, and and other industry folks. Over 1,000 brands are represented and [...]

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Sep 09 2008

This many! 10DL is 1 year old

Published by neal under Misc.

The concept that we call “10 Degrees of Latitude” is one year old today. Hard to believe that one year ago Adam and I brainstormed this idea. The untold story about 10DL is that it was actually Adam’s wife (Amy Hazlett) who came up with the actual name. Adam came up with the idea to [...]

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